Without a name attached, artists are free to express themselves without fear of judgement, and to speak about subjects they might otherwise keep to themselves, from personal experiences to the social, political and economic events around us. Art has always carried these messages, and we share each work as the artist intended, without editing or censoring what they want to say.
So we take it away. Work is submitted without a name, curated without one, and hung without one. Collectors buy what moves them rather than what they recognise. Artists at the very start of a practice hang beside artists thirty years in, on the same wall, under the same conditions.
Six months after a work is shown, the artist decides what happens next, step forward, or stay behind the work.